Wednesday, November 28, 2018

Amazon put unwanted sponsored products in customers’ baby registries

Customers are complaining that Amazon’s ads use a deceptive design that tricks them into buying sponsored products instead of items from the baby registries of their friends and family members, reports The Wall Street Journal. Many people noted that they had unwittingly purchased gifts from these ads and their friends and family received unwanted items.

Inside the gift registries, Amazon appears to be including other new baby products like a Playtex Diaper Genie and Kimberly-Clark’s Huggies Snug & Dry diapers as sponsored ads. The ads are placed next to actual products requested by people, making them look as if they are a part of the wishlist, except for a small sponsored tag on top. The WSJ notes that these tricky ad designs have...

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