Wednesday, July 4, 2018

Slack didn’t kill email — and it might have made it stronger

It’s been four years now since Slack arrived to kill email — and yet, email persists. While the group chat app has plenty of ardent fans and continues to grow quickly, it also draws criticism for its distracting, always-on nature. At many workplaces, if you’re at work, you’re also expected to be available on Slack. For some people, that means the thing that “replaced” email is something much more demanding.

Mathilde Collin says the workplaces of the future ought to take a different approach. She’s the co-founder and CEO of Front, which makes tools for sharing inboxes with your teammates. If you’ve ever emailed a business address starting with “contact@” or “info@,” there’s a chance the team is managing the emails with Front.

But Collin’s...

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