Tuesday, July 3, 2018

Dell’s Prime Day alternative is a “Black Friday in July” sale

Amazon Prime Day, Amazon’s made up holiday of deals and discounts, is basically Black Friday in July. Dell is making that comparison explicit this year, by running a “Black Friday in July” sale that not-so-coincidentally coincides with Amazon’s annual extravaganza.

Like Prime Day and actual Black Friday, Dell’s Black Friday in July sale is happening over the course of a few weeks: July 2 — July 23. Some deals are running now, with mega-discounted doorbusters dropping throughout the sale. These deeply discounted products will likely sell out during the limited-time doorbuster events, so if you see a deal you want to grab, it may be a good idea to bookmark the page and set a reminder on your phone. Members of Dell’s Financial Services,...

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