Facebook announced several new live video features today that will allow creators to make their live streams more like games with polls and quizzes. The features are similar to those that creators on YouTube have had access to for months through the recent addition of the Community tab. These new features could entice established creators to migrate to Facebook’s video platform.
Facebook says these features will reinvent traditional entertainment formats as more “community-centric,” and it noted a trend in more collaborative video consumption that relies on audience participation. YouTube integrated polling and collaboration with audiences when the company announced its Community tab last November. With this feature, creators are able to...