Monday, November 5, 2018

In defense of TikTok, the joyful, slightly cringe-inducing spiritual successor to Vine

One of the latest fads to wash onto the shores of YouTube comes from TikTok, a grander version of Musical.ly that gives users an array of editing options to make short, Vine-like videos. In one corner of YouTube, TikTok’s biggest fans upload challenge compilations and weekly updates, each playing like a more elaborate Vine supercut — something you can watch on repeat without getting bored. Type in “TikTok compilation” into YouTube’s search bar, and thousands upon thousands of answers generate. Videos have anywhere from 500,000 to more than a million views.

Another, perhaps louder corner — one which has come to include some of YouTube’s biggest commentators, react channels, and memesters — has become obsessed with the app’s more...

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