Thursday, September 27, 2018

Uber pledges $10 million to eco-friendly causes in cities

Uber made a series of announcements Wednesday designed to position itself as a leader in sustainable mobility. The ride-hail company said it would commit $10 million over three years to support eco-friendly causes in the cities in which it operates, including $1 million to promote congestion pricing in New York City. It will donate $250,000 to a nonprofit data-sharing project between tech companies and cities. And it will begin installing charging stations for electric bike-sharing in Sacramento, with the goal of expanding to other cities as well.

It’s a coordinated series of moves aimed at advancing Uber’s goal to become something more than just a car service company with a fancy app. Since taking the helm over a year ago, CEO Dara...

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