Why does Twitter move so slowly?
It’s a question that has been on my mind since Monday, as we watched the company belatedly tiptoe into enforcement of its guidelines against inciting violence. It came up again Thursday, as we saw the company move — a staggering six years after first promising to do so — to significantly restrict the capabilities of third-party apps.
Nothing defines Twitter so thoroughly as its bias toward inaction. In February, Bloomberg’s Selina Wang diagnosed the problem in an article titled “Why Twitter can’t pull the trigger on new products.” Largely, Wang’s reporting laid the blame at the feet of CEO Jack Dorsey.
Dorsey’s leadership style fosters caution, according to about a dozen people who’ve worked with him. He...
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